A Busy Content Calendar Offering Quality Product Education
Challenge
Create a social networking schedule filled with content that inspires and motivates Dherbs custoemrs tonot only try the products, but stay engaged with the company after.
Outcome
Both production and engagement doubled, and more than doubled across social networks.
My Role
Content Strategy
Graphic Design
Infographics
Motion Graphics
Live Streaming
Video Production for Web
Scheduling
Overview
In March of 2018 I was hired as their Content Designer for Social Networking. The expectation was to pack our channels with content in order to grow our audience. By April of 2021, we saw growth of more than 100%, 300% on Instagram. This page explains my strategy, highlighting some of my favorite series.
Daily Tips
My most popular content series simply offered valuable health tips.
Raw Vegan Smoothie Recipes
Every Sunday I posted a new recipe for a raw vegan smoothie.
Product Highlights
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Recipe Videos
Recipe Videos
Other Posts
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